Order dispatched
UtilityHi {{1}}, your order {{2}} has been dispatched on vehicle {{3}} and is expected on {{4}}. Reply TRACK for updates.
IndustriesAdhesives & Construction Chemicals
WhatsApp Business API for adhesives & construction chemicals
The applicator asks which product. Answer before he picks a competitor’s.
Your customers are contractors, applicators and dealers who decide on site, with a phone in hand. Put the right data sheet, the right product and a real person one message away.
No per-message markup. You pay Meta’s rates; we add nothing on top.
Bondwell Adhesives
Business account
Hi
Hello from Bondwell. How can we help?
Choose a product
What are you fixing?
Large-format tiles
For large-format tiles we suggest our polymer-modified range. I am sending the data sheet. Shall I connect you to our technical team?
Sound familiar
The right product depends on a question nobody is awake to answer
Adhesive and chemical choices turn on the substrate, the tile size, the exposure. The people asking are on a site, not at a desk, and they want an answer now. When your technical team is busy, they ask a dealer, or ask a competitor.
Data sheets sit in a shared folder, application guides on a website, and the dealer has whichever version he last saved. Nobody is sure the applicator is using the current one.
What changes
Six things that stop costing you time
The current data sheet, every time
Applicators and dealers ask for a data sheet in the chat and receive the latest version, not a forwarded copy of an old one.
Product selection without a call
A short set of questions about surface, size and exposure narrows to the right product before a person is needed.
Applicators become contacts you can reach
A code on the bag or the dealer counter registers the applicator, and you can tell them about a new product or a revised guidance directly.
Dealers stop chasing order status
Dispatch and delivery messages come from your order data, so the dealer knows when stock will arrive without calling.
Technical queries reach the right person
Questions the bot cannot settle go to your technical team with the product, the surface and the photo already attached.
Complaints arrive with the facts
Batch, product and site details captured at the start, so the first call is about the fix, not about collecting information.
Automated enquiry handling
A contractor asks which adhesive at 1pm on a site. He has the data sheet in two minutes.
Most questions in this trade repeat: which product, which coverage, which data sheet, where to buy. A bot answers them straight away and hands the unusual ones to your technical team with the context attached.
The bot stays inside what you have published. Anything technical it cannot answer goes to a person rather than a guess.
Built for how construction products are chosen
The parts specific to your trade
Decisions in this trade are made on site by people who are not at a desk. These add-ons are built around that.
Applicator registration
A QR code on the packaging, the dealer counter or a training handout. The applicator registers once, and you can reach them directly from then on.
AI product assistant
For the questions that do not fit a menu: a contractor describing a problem in their own words. It answers only from your data sheets and guides, and hands over to your technical team when it is out of its depth.
Our honest advice: start with the menu bot, and add AI only when your enquiries genuinely vary.
CRM and ERP integration
Enquiries become leads with the conversation attached, and dispatch updates fire from your real order data. Priced on what your systems need.
These sit outside the base plan and are priced on what they involve. See add-ons.
Example messages
What your customers would actually receive
Four messages an adhesives or construction chemicals business typically starts with.
Payment due
UtilityHi {{1}}, a payment of ₹{{2}} against invoice {{3}} is due on {{4}}. Reply STATEMENT for your account statement.
Registration confirmed
UtilityHi {{1}}, you are registered as an applicator with {{2}}. Reply DATASHEET any time to receive the latest technical documents.
New product
MarketingHi {{1}}, we have launched {{2}}. Reply INFO and we will send the data sheet and application guide.
Wording is illustrative. The category shown is what each message would normally be submitted under, and Meta makes the final decision — which is why we write and categorise yours with you.
Day to day
What a construction chemicals business hands to WhatsApp
The jobs below are the ones brands in this trade usually move over first, once the number is live.
Data sheets
Current technical documents delivered into the chat on request.
Product selection
A few questions narrow to the right product before a person is involved.
Dealer queries
Where to buy and order status answered without a call.
Applicator contact
Registered applicators reached directly with launches and guidance.
Technical handover
Questions beyond the menu passed to your team with context attached.
Before you ask
Common questions
Can the bot recommend a product?
Yes, from rules you set: surface, tile size, exposure, and the product range each maps to. It recommends only from what you have published and passes anything else to your technical team.
Will applicators actually use WhatsApp for this?
They are already on it. Asking on WhatsApp is quicker than finding a PDF, and replying with a photo from site is something they do every day.
Can we keep data sheets up to date?
Yes. When you revise a document we update it once, and every request after that receives the new version.
Do we need the AI assistant?
Probably not at first. The menu bot handles the repeating questions at lower cost. Add AI when your enquiries vary enough to need it.
More general questions, including cost and verification, are on the FAQ page.
Related
Also set up for
14 days free
Start your trial
Tell us about your adhesives & construction chemicals business and we’ll set up your panel. No card required.
- Your panel is ready immediately. You can look around and prepare templates while business verification runs, so the trial is not spent waiting.
- No card, no automatic subscription. No plan starts unless you tell us to continue. Meta’s message charges apply from your first message, trial or not.
- We reply within one working day to confirm the next step and what verification will need from you.
- Opt-in contacts only. Spam and messaging purchased data are not allowed, and accounts found doing it are suspended without notice and without refund. Read the policy.
- No markup on messages, ever. You pay Meta’s rates. We add nothing on top, on any plan.
Not ready to sign up? Raise a ticket at concordtechnosoft.com and ask whatever you need to ask first.