Payment due
UtilityHi {{1}}, a payment of ₹{{2}} against invoice {{3}} is due on {{4}}. Reply STATEMENT for your account statement.
IndustriesDistributors & Dealers
WhatsApp Business API for distributors & dealers
Fifty retailers, each calling the same three people.
A distributor’s day is answering the same questions from every customer: what is my balance, where is my stock, what is today’s rate. Let WhatsApp answer them, and keep your team for the conversations that sell.
No per-message markup. You pay Meta’s rates; we add nothing on top.
Sundaram Traders
Business account
Hi
Welcome to Sundaram Traders. Please choose an option.
My outstanding
Please send your customer code.
SK0231
Your outstanding is ₹1,84,500, of which ₹60,000 falls due on 12 Nov. Shall I send the full statement as a PDF?
Sound familiar
The same five questions, from every customer, every day
Your staff spend the morning answering calls about balances, dispatches and rates. Retailers want an answer now; your team wants to get on with billing. Everybody is slightly annoyed.
Meanwhile reminders about overdue payments are made by phone, awkwardly, by the same people who are trying to sell to those customers next week.
What changes
Six things that stop costing you time
Customers check their own outstanding
A customer sends their code and gets their balance and due dates, from your billing system, at any hour.
Payment reminders without the awkward call
A statement before the due date and a short reminder after it. Neutral and automatic.
Order status without calling the godown
Dispatch, vehicle and expected delivery returned automatically as an order moves.
Rates and schemes reach everyone together
A rate change or scheme goes to opted-in customers the same morning, in one message from you.
Orders taken in the chat
Customers send an order the way they already do. It is captured with their code and handed to your team to bill.
Salesmen stop being the only link
The relationship sits with the business, in a shared inbox, so a salesman leaving does not take the customers with him.
Automated enquiry handling
A retailer asks for his outstanding at 9:40am. He has it before your team has logged in.
The repeating questions are answered from your billing and order data, and orders go to your team captured and ready to bill.
Balances and statuses come from your own systems, never from a guess. If the data cannot confirm it, a person does.
Built for how distribution works
The parts specific to your trade
Your numbers live in your billing system. These add-ons connect WhatsApp to it.
Billing and ERP integration
Outstanding, order status and dispatch messages need your own data. We connect the platform to your billing or ERP system. If you run Sales360, it is already connected; anything else we integrate, priced on what it involves.
Additional bot flows
A scheme tracker, a returns process, a new-customer onboarding sequence. Quoted on what each involves.
Migration from another provider
Already messaging customers from another platform? We move the number, rebuild the templates and get you live without losing your setup.
These sit outside the base plan and are priced on what they involve. See add-ons.
Example messages
What your customers would actually receive
Four messages a distributor typically starts with.
Order dispatched
UtilityHi {{1}}, order {{2}} has been dispatched on vehicle {{3}}. Expected delivery: {{4}}.
Statement ready
UtilityHi {{1}}, your account statement up to {{2}} is attached. Reply here if anything looks wrong.
Rate update
MarketingHi {{1}}, rates for {{2}} have been updated from {{3}}. Reply RATES and we will send the current list.
Wording is illustrative. The category shown is what each message would normally be submitted under, and Meta makes the final decision — which is why we write and categorise yours with you.
Day to day
What a distributor hands to WhatsApp
The jobs below are the ones businesses in this trade usually move over first, once the number is live.
Outstanding
Balances and statements returned on request from your billing data.
Reminders
Payment reminders sent before and after the due date.
Order status
Dispatch and delivery details returned without a call.
Rate updates
Changes sent to opted-in customers on the same day.
Orders
Customer orders captured with the code and passed to your team.
Before you ask
Common questions
Can customers see their outstanding on WhatsApp?
Yes, once we connect your billing data. The bot asks for a customer code first and returns the balance from your system, so it is always accurate.
Is customer account data safe in a chat?
We keep what is shown to what a customer would reasonably see from you, require a code, and can limit it further. Your own policy decides what goes on WhatsApp and what does not.
Do all our customers need to opt in?
Yes, for messages you start. Customers who message you first can be answered freely for 24 hours. We help you collect opt-in from your existing customers.
Can we send different rates to different customer groups?
Yes. Contacts can be segmented, so each group receives the right list.
More general questions, including cost and verification, are on the FAQ page.
Related
Also set up for
14 days free
Start your trial
Tell us about your distributors & dealers business and we’ll set up your panel. No card required.
- Your panel is ready immediately. You can look around and prepare templates while business verification runs, so the trial is not spent waiting.
- No card, no automatic subscription. No plan starts unless you tell us to continue. Meta’s message charges apply from your first message, trial or not.
- We reply within one working day to confirm the next step and what verification will need from you.
- Opt-in contacts only. Spam and messaging purchased data are not allowed, and accounts found doing it are suspended without notice and without refund. Read the policy.
- No markup on messages, ever. You pay Meta’s rates. We add nothing on top, on any plan.
Not ready to sign up? Raise a ticket at concordtechnosoft.com and ask whatever you need to ask first.