WhatsApp Business API for sanitaryware

The plumber recommends. The architect specifies. Both are on WhatsApp.

Sanitaryware is sold through people who influence the purchase without ever buying from you. Reach plumbers, architects, dealers and homeowners on the channel they already answer, and keep the lead when they do.

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No per-message markup. You pay Meta’s rates; we add nothing on top.

Aqua Bath Studio

Business account

Hi 4:12 pm

Welcome to Aqua Bath Studio. What are you looking for? 4:12 pm

Wall-hung closets 4:13 pm

Here is our wall-hung range with sizes and finishes. Would you like the full catalogue as a PDF? 4:13 pm

Yes, and who stocks it in Nagpur? 4:13 pm

Sent. Your nearest dealer is Om Sanitary, Dharampeth. I have shared their number below. 4:14 pm

Sound familiar

The people who shape the sale are not the people you talk to

A homeowner picks the look, but the plumber decides what actually gets installed and the architect decides what gets specified. Most sanitaryware brands know the dealer, and almost nothing about everyone else in that chain.

Catalogue requests arrive on whichever salesperson’s phone the message happens to reach. Delivery queries go to the office. Breakage is found after the courier has gone. None of it adds up to a record you can use.

What changes

Six things that stop costing you time

Plumbers and architects become named contacts

A code at the counter or on a sample board opens a short registration. They get the catalogue; you get who they are, where they work and what they looked at.

Catalogue requests answer themselves

Finish, size and range questions go through a short menu, and the right catalogue lands in the chat as a PDF. Your team sees who asked.

Breakage is caught while it can still be fixed

A delivery message asks the customer to check the box and reply if anything is damaged, so the claim reaches you with the order number attached rather than weeks later.

Warranty registration without a paper card

The bot collects the product, invoice number and date, so a warranty exists on record the day the product is bought.

Dealers stop being asked for the same numbers

Where to buy, which dealer stocks which range, who to call. Answered from your dealer list, any hour.

New collections reach people who want them

Launch messages go to opted-in contacts segmented by what they asked about, not to everyone on a list.

Automated enquiry handling

A homeowner asks about a wall-hung closet at 10pm. They get the catalogue before they close the app.

Bath purchases are researched late and compared across brands. A reply in seconds, with the right range attached, decides whether you are in the comparison at all.

The bot works out what the person needs, collects the details your showroom would have asked for, and hands a briefed enquiry to the right person in the morning.

Browse by range Closets, basins, faucets, accessories — narrowing by finish and size before sending the right brochure.
Request a catalogue Sends the catalogue as a PDF into the chat and records who asked for it.
Find a dealer Takes a pincode and returns the nearest dealer’s name, address and number.
Register a warranty Collects product, invoice number and purchase date, and confirms the registration.
Track an order Takes an order number and returns the current status and expected delivery.
Report damage Collects the order number and a photo, then raises it with your team.

The bot knows when to stop. Anything it cannot handle goes to a person, with everything the customer has said attached.

Built for how bath products are sold

The parts specific to your trade

Sanitaryware passes through several hands before it is installed. These add-ons are built around that chain.

Plumber and architect registration

A QR code for your counter, sample boards, exhibition stand or printed material. The visitor scans, registers, and your catalogue downloads straight to their phone.

You keep a named lead with their trade, city and what they were looking at.

Dealer locator setup

Your dealer list loaded against pincodes, with the order set where several dealers cover the same area. You also see which pincodes people search from where you have no dealer yet.

CRM and ERP integration

Enquiries arrive in your CRM as leads with the conversation attached, and dispatch updates fire from your real order data. Priced on what your systems need.

These sit outside the base plan and are priced on what they involve. See add-ons.

Example messages

What your customers would actually receive

Four messages a sanitaryware business typically starts with. We write yours in your own voice.

Order dispatched

Utility

Hi {{1}}, your order {{2}} has been dispatched and should reach you by {{3}}. Reply TRACK for the latest status.

Delivered — please check

Utility

Hi {{1}}, your order {{2}} was delivered today. Please check the items. If anything is damaged, reply DAMAGE with a photo within 24 hours.

Warranty registered

Utility

Hi {{1}}, the warranty for {{2}} (invoice {{3}}) is registered until {{4}}. Keep this message for your records.

New collection

Marketing

Hi {{1}}, our new {{2}} collection is now available. Reply CATALOGUE and we will send the full range.

Wording is illustrative. The category shown is what each message would normally be submitted under, and Meta makes the final decision — which is why we write and categorise yours with you.

Day to day

What a sanitaryware business hands to WhatsApp

The jobs below are the ones brands in this trade usually move over first, once the number is live.

Catalogues

Range brochures and price lists delivered into the chat, with a record of who asked.

Dealer enquiries

Where-to-buy questions answered from your dealer list at any hour.

Delivery updates

Dispatch and delivery messages, with a prompt to report damage straight away.

Registrations

Plumbers, architects and warranty holders captured as named contacts.

Launches

New collections sent to the opted-in contacts who asked about that range.

Before you ask

Common questions

Can plumbers and architects register by scanning a code?

Yes. We give you a QR code for your counter, sample boards or printed material. They register in a short form, receive your catalogue on their phone, and you keep the details. It is a listed add-on.

Can customers report damaged goods on WhatsApp?

Yes. A delivery message asks them to check the order and reply with a photo if anything is damaged. The report reaches your team with the order number attached.

Can the bot register a warranty?

It collects the product, invoice number and purchase date and confirms back to the customer. Where you want the record to land in your own system, we connect it through the API, priced on what that involves.

Do we need to message every contact?

No, and you should not. You message only people who opted in, and you can segment by what they asked about so a launch reaches the right audience.

More general questions, including cost and verification, are on the FAQ page.

Also set up for

14 days free

Start your trial

Tell us about your sanitaryware business and we’ll set up your panel. No card required.

Your panel is ready immediately. You can look around and prepare templates while business verification runs, so the trial is not spent waiting.
No card, no automatic subscription. No plan starts unless you tell us to continue. Meta’s message charges apply from your first message, trial or not.
We reply within one working day to confirm the next step and what verification will need from you.
Opt-in contacts only. Spam and messaging purchased data are not allowed, and accounts found doing it are suspended without notice and without refund. Read the policy.
No markup on messages, ever. You pay Meta’s rates. We add nothing on top, on any plan.

Name *

Company *

Work email *

Mobile *

City / State *

What do you sell? *

Which plan suits you? *

Roughly how many customers or dealers do you message?

What would you use it for first?

We’ll reply within one working day.